174th Edition – Zak World of Façades Brazil

Main Events 174th Edition – Zak World of Façades Brazil

174th Edition – Zak World of Façades Brazil

edition

174

Date

18 March 2025

Venue

SP Hall

City

Sao Paulo

Watch the Event

About this edition

This will be the 174th edition globally and the 1st edition in Sao Paulo which will showcase sustainable innovations and challenges in the construction industry pertaining to the building envelope and will also display latest technological solutions.

Speakers & Panelists

Conference Agenda

Every speaker for the day, grouped by session. Select a topic to see who is presenting, the session focus and the talk points.

Session 1

Session 2

Session 3

08:00 — 08:50

Topic

Delegate Registration & Networking

Frederico Fontana

Senior Associate | L.A.

Thornton Tomasetti

Topic

Event Host & Convener

08:50 — 09:00

Topic

Welcome Address

09:00 — 09:20

Stéphane Domeneghini

Diretora Executiva

Talls Solutions do Grupo FG

Topic

Senna Tower's Progress to be the Tallest Residential Tower in the World

Talk points

Senna Tower brings to Brazil the most innovative solutions for the construction of supertalls

This plans to be the first residential building of its height to achieve the highest sustainability certification in the world

Special requirements in the development of coastal high-rise facades at Balneário Camboriú

09:20 — 09:40

Igor Alvim

Diretor Técnico

QMD Consultoria

Topic

The Façade Consultants’ Role in Improving Functionality and Sustainability

Talk points

Torre Mata Atlântica | Cidade Matarazzo & Petrobras Santos

Achieving the cleanest appearance while fully meeting architectural design requirements

Solutions that ensure ease of installation, cost reduction, and minimization of errors

09:40 — 10:05

Douglas Tolaine

Principal - Design Director, Sao Paulo

Perkins+Will

Topic

The Impact of Façades: Architecture, Innovation, and Sustainability at the Service of Well-Being

Talk points

In the coming years, we will see a strong convergence between technological innovation, AI, sustainability, and well-being in the high-end real estate market in São Paulo

There is a growing demand for projects that connect residents with nature, such as green spaces, vertical gardens and the incorporation of natural materials

In the commercial market, the trend is to create flexible and adaptable spaces that are much more like office homes than home offices. We are entering an era where design is a powerful tool to improve people's lives

10:05 — 10:20

Marcos Aceti

Brazil Sales & Technical Service Specialist

Kuraray

Topic

Ensuring the Performance, Durability and Sustainability of Laminated Glass

Talk points

Enhanced strength and safety for demanding applications

Designing with black and white

Reducing your carbon footprint

10:20 — 10:35

Leo Liu

Technical Director

KinLong

Topic

Façade Can be Different

Talk points

High span façade solution

Special façade solution

10:35 — 11:15

Topic

Networking Tea / Coffee Break

11:15 — 11:35

Crescêncio Petrucci

Director

Crescêncio Petrucci Engenharia

Topic

Cases on Façade Revitalization and Retrofit

Talk points

Diagnostic approach and performance assessment of the existing façade

Key challenges in upgrading façade systems

Benefits and outcomes of revitalization and retrofit: Aesthetics, efficiency and performance

11:35 — 11:50

Emir Debastiani

TS&D Engineer

Dow Brasil

Topic

Carbon Neutral Silicone Sealants for Façades

Talk points

Why reducing embodied carbon in building materials such as silicones is important for reducing greenhouse gases

Carbon-neutral silicone sealants that are available for three different building façade applications

Identifying the benefits that the project-specific carbon neutrality service can offer architects, design consultants and building owners

11:50 — 12:20

Jose Luiz Lemos

Partner

aflalo/gasperini arquitetos

Topic

Façade Design, Technology and Performance in Architecture

Talk points

Challenges of building envelopes in existing structures

Efficient design in search for environmental comfort and sustainability

Cases of industrialized systems

12:20 — 13:05

Moderator

Mariana Simas

Executive Director

Studio MK27

Panelist

Claudia Araujo

Sócia fundadora/Diretora Técnica

Unique Jurere Empreendimentos Imobliários Ltda

Panelist

Marcella Carone

Architect & Computational Designer

Studio Marcella Carone

Panelist

Rafael Lazzarini

Sustainability Director

CTE – Centro de Tecnologia de Edificações

Topic

Filtering the Sun: Updating Vernacular Designs and Materials to Meet Climate Changes

Talk points

Do traditional methods, cobogós, brise soleils, screens, fins and louvers, meet the challenges?

Modern day interpretations that pay homage to the original Brazilian modernists

How simple technologies paired with current ones provide holistic resistance to solar heat gain

Session summary

Mariana Simas

13:05 — 13:55

Topic

Networking Lunch Break

13:55 — 14:15

Guido Petinelli

Founder and CEO

Petinelli Inc.

Topic

High Performance Façades: Designing For Efficiency And Well-Being

Talk points

Sicredi Dexis, Maringa-PR – LEED: Platinum, Zero Energy, Zero Carbon and WELL Platinum

Hospital Erastinho, Curitiba-PR – LEED: Gold, Zero Energy, Zero Carbon and WELL Gold

Galeria Laguna, Curitiba-PR – LEED: ID+C Platinum, O+M Platinum, Zero Energy, Zero Carbon, Zero Waste, Zero Water and WELL Platinum and Performance Rating

Session summary

Three Brazilian buildings, that are amongst the first in the world to achieve both LEED Zero and WELL certifications, deliver the highest levels of performance and occupant comfort and well-being with very different approaches to façade design.

14:15 — 14:35

Topic

Performance-Driven Geometry Optimization

Talk points

Integrated Design Workflow: Optimize envelope geometry using parametric tools

Form Flow: Align design intent with performance criteria to create high-performing façades

Iterative Optimization: Refine geometry through data-driven analysis to achieve optimal solutions

14:35 — 15:00

Saulo Suassuna Filho

Senior Advisor of Business Development

Pininfarina of America

Topic